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ABOUT US

BUILT ON QUALITY. TRUSTED OVER TIME.

Our mission is simple: To consistently deliver tiles of the highest quality, performance and reliability that will stand up to the most demanding environments.

Durable Floors Logo_vertical_transparent black title v3

15+

1,000+

100%

100%

3 Year

OUR STORY

For us, Durable Floors is more than a business. It is a company we have built our lives around. That means quality, reliability and customer service are not simply promises, they are standards we live by.

CONSISTENCY YOU CAN COUNT ON

We believe that quality flooring starts with quality manufacturing.

Every tile is individually checked to ensure that it meets our standards before it leaves our facility. We maintain consistent raw-material mixtures throughout production, whether manufacturing our black products from recycled PVC or our coloured Dura Tile products from virgin material.

This attention to detail helps ensure that our tiles remain consistent from batch to batch, including the interlocking joins that installers rely on for a strong, secure and reliable installation.

The result is flooring that performs consistently, project after project.

Durable Floors employee inspecting PVC tiles during manufacturing

A BUSINESS BUILT TO LAST

Over more than 15 years in the South African market, Durable Floors has built its reputation through dependable products, long-standing customer relationships and a commitment to doing things properly.

Our products are trusted by installers and customers who value consistency, durability and ease of installation. Our strong record of customer satisfaction and very low incidence of manufacturer-related product issues reflects the care we put into what we produce.

For us, delivering a quality product isn't the end of the process. It's the standard we expect every time.

Stacks of PVC interlocking tiles at the Durable Floors manufacturing facility

MADE RESPONSIBLY

We believe that responsible manufacturing means making the most of the materials available to us.

Where possible, PVC waste is recycled and returned into our manufacturing process. Material that cannot be used in our own products is supplied to other industries that can make use of it.

We work to ensure that usable PVC material stays in circulation rather than ending up in landfill.

This approach allows us to reduce waste while contributing to a more sustainable manufacturing cycle.

Fine recycled PVC material used in Durable Floors tile manufacturing

PROUDLY SOUTH AFRICAN

Durable Floors is proudly South African, with our manufacturing operation based in Gauteng and a team made up of local employees.

For us, being a local business is about more than where we operate. It is about creating employment, building long-term relationships and contributing to the community around us.

Many members of our team have been with us for many years, with some having been part of the Durable Floors journey since the beginning.

We believe that looking after our people is part of building a business that lasts.

Dura Tile indoor installation

After more than 15 years, we continue to take a hands-on approach to the business. We know that every order represents a customer trusting Durable Floors to deliver a product that will perform.

That's why we remain focused on the things that have always mattered:

  • Quality products
  • Consistent manufacturing
  • Reliable delivery
  • Good customer service
  • Long-term relationships

It's the reason installers continue to prefer our tiles, and why customers come back to Durable Floors with confidence.

THAT'S WHAT WE MEAN WHEN WE SAY: THEY'RE MADE TO LAST.